The Liverpool Plains destination brand logo celebrates the icon of the area – the sunflower. Liverpool Plains is affectionately known as the sunflower capital of NSW.
The outward extending arrow-like petals of the sunflower symbolising the reach that the region has providing food for Australia.
Custom-designed iconography inspired by the Doss typeface, creating a dynamic and engaging graphic language rich in personality.
Sunflower image courtesy of The Plains Inc.